Hand and Stone was recently featured in an article in Entrepreneur Magazine entitled, “The Crossover: From the corporate world to franchise ownership -- how business owners make the transition.” The article was built from in-depth interviews with franchise executives who later became franchisees in the systems they worked in, including Bob and Denise McQuillan. The article discusses that Bob’s experience of owning a location helps him understand what franchisees must go through to open their own Hand & Stone. Click here to view the article in its entirety.
The Crossover: From the corporate world to franchise ownership -- how business owners make the transition.
By Jason Daley
Bob McQuillan and his wife, Denise, were preparing to open a Hand and Stone Massage and Facial Spa when a recruiter called. It turns out Hand and Stone was looking for a vice president for franchise sales--a position Bob had held elsewhere--so he entered the corporate and franchisee worlds simultaneously.
While Denise heads up their franchise in Cherry Hill, N.J., Bob has gained a deeper understanding of what the franchisees he's working with are going through.
(Read More)
Tuesday, April 12, 2011
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